Learn about our coffee and tea projects around the world.
The DE Foundation was established in 2002 with funding from the parent company of the Douwe Egberts brand, Sara Lee Corporation. It is a non-for-profit organization that works to improve the living conditions of small coffee and tea producers.
Our work is guided by a clear vision on sustainability, ''best in class'' working methods that we apply to projects all around the world. Our aim is to support farmers to get organized, to provide examples of best agricultural and management practices and to ensure access to markets with better prices.
More about our vision & methodology
The DE Foundation works to further sustainability in mainstream coffee and tea, working in particular with small-scale producers. In 3-5 years projects we work to improve the quality of their produce, support the implementation of sustainable practices and create market access with better prices.
DE Foundation is fully sponsored by Sara Lee’s Coffee and Tea division. As a non-profit organisation, the foundation receives an annual donation of € 1.2 million. This money is spent on DE Foundation projects in accordance with the strategy agreed upon by the DE Foundation Board.
To further sustainability of mainstream coffee & tea, DE Foundation executes projects all around the globe, working in particular with small-scale producers.